The redeeming feature of the spark 2 is that it’s a business card/link that is extremely user-friendly. As a customer, you don’t have to deal with NDEFs, tagInfo or NXP. You buy a Vivokey chip that comes with a Vivokey app and that’s it. Some people can’t be bothered to learn what NFC and NDEF are they just want a business card with a nice UX that works.
So why not market it as that? A quick UI overhaul of the app to make it even smoother and you’ve got a new audience.
4 Likes