The anti🚫-derailment🚃 & thread🧵 hijacking🔫 thread🧵 ⁉

[Coma]

@Eyeux

I am not adverse to adds. There are many good businesses out there which make their revenue out of adds, and I like to support them!

I agree with you on that (and on buying CDs from the artists as well^^).
Thing is, I was fine with yt putting one ad before a vid. Not three… and not several more during the video! This is just brash.

And it’s not even about “everything has to be free” - though I love the early-internet-times-idea of spreading knowledge for free, so everyone can have access to it. I am totally willing to donate money to the creators of good content. I am just not willing to be annoyed by stupid ads who generate money for already filthy rich corporations who try to sell my personal data as well or are, quite literally

@Pilgrimsmaster

the major contributors to the downfall to society

[anon3825968]

@Eyeux

I am not adverse to adds.

I am ultra-allergic to ads in any format. Advertisement pollutes my mind against my will. What gives advertisers the right to force their shit into my brain so relentlessly? An advertiser is one of the very few kinds of human beings I’d seriously consider assaulting without provocation should I ever meet one.

And you know what? For me and people like me, advertising has the exact opposite effect of what it’s designed to do: when it’s fairly unobtrusive I’ll make an effort to ignore it. But if it gets intense and in your face - as it does more often than not - I make a mental note of never buying anything from the company that commissioned the campaign if I can avoid it.

I always go out of my way to deny whoever tries to make money out of advertising their source of revenue. Short of public degradation, I will stop at nothing not to see, hear or watch any ad and make sure the parasites who live off of this constant brainwashing don’t get a dime.

I’m far from the only one. That’s what advertisers get by grossly overdoing it for decades: more and more people are getting sick and tired of their shenanigans. Advertisers still haven’t grasped the law of diminishing marginal returns. They just can’t seem to understand that antagonizing their target audience isn’t a sound business model.

[Backpackingvet]

@RyuuzakiJulio

It is their platform, their business, not charity.

Hey fair. I get this. But I don’t use ad lock, and it is already one or two ads away from being like Cable TV. Now they are just gonna toss in whatever they want too? I usually don’t skip so people get paid, but I will likely download one for my phone now.

[Eyeux]

@Coma

Thing is, I was fine with yt putting one ad before a vid. Not three… and not several more during the video! This is just brash.

Exactly!

And that is mostly our fault, for not reacting to that!
so as long as people watch ads, they will keep increasing the numbers, until we stop using their product.
And then they will either dial it back a bit, or quit and go work to the new competitor. And the cycle repeats itself.

Today I made an experiment of disabling ads on YT just to see how bad it was.
In order to watch a 1:12 videoclip I had to endure a 0:57 non-skippable ad for Gramarly, followed by a 5:47 (yes, almost 6 minutes long) Ad for some new app to make Doodly YT videos… then they repeated the Gramarly ad!
All unskippable.
You freaking kidding me?

I miss the times where content creators could add in the Ads wherever they wanted in their videos, and they would get revenue from those ads!
Fair, and if you wanted you could just find another creator with less ads.

@anon3825968

dvertisement pollutes my mind against my will.

Forced ads maybe.
But an ad that is just tossed in a corner, or even a small video I can just let play for a few seconds as a courtesy to the creator that’ll be paid for it… sounds like a fair deal to me.
I’m not so easily affected. Think I ran out of flying fucks to give far too long ago!

Although I do agree with you that Marketeers are despicable creatures! (Speaking from my own experience working in Marketing. terrible decision. I never resigned so fast in my life!)

@anon3825968

For me and people like me, advertising has the exact opposite effect of what it’s designed to do: (…) I make a mental note of never buying anything from the company that commissioned the campaign if I can avoid it.

I Also do the same for forced ads!
Although I do take an extra tiny step to check who actually owns the company.

It is common practice now a days for a big company to craft those ads exactly to drive people like us to “buy from the competition instead”… when the competition is also owned by the same Trust/Holding/etc…

@anon3825968

Advertisers still haven’t grasped the law of diminishing marginal returns

They have. And they actually capitalise on that just as much!

Some Marketing firms also have a second face as Trendsetting firms. They intentionally overdo certain campaigns exactly to gain more money by selling the trend they are building through that sort of exploitation.

Antagonizing the audience is an old trick in a Marketeer’s book.

Late 90s, LA, “Generation Fitness” in USA: Predicted lowest smoker index in history. How did the Tobacco industry responded? With harsh campaigns designed to give exactly that feeling of being antagonized to their audience paired with massive funding to anti-smoking campaigns.

They gained money from Tax deductions because of the investment in anti-smoking methods and campaigns…
And as a result, they saw the largest growth in young smokers in history.

Every single detail in a marketing campaign is expertly crafted to hit both the lover and the hater.

@Backpackingvet

I will likely download one for my phone now.

Actually, depending on your browser (older version of firefox on Blackview for me), requesting Youtube in “desktop mode” from your phone breaks up their ad algorythm and it just won’t load any ads.

[anon3825968]

@Eyeux

Forced ads maybe.

All ads are forced, by definition. Given the choice, if you watch a movie, do you want to learn about that new toilet bowl cleaner - even if the ad is unobtrusive? If you drive somewhere scenic, do you want to see a McDonald’s billboard? Of course not, you want the movie and the scenery. The rest is unwanted brain clutter.

And when I say brain clutter, I mean stuff that really sticks in your brain and stays there forever. I still remember soundbites I heard on the radio repeatedly as a kid plugging products that have long since disappeared.

Implanting things in an individual’s brain that stay there for the rest of their life and can’t be taken out is powerful, major stuff. There are strict laws against implanting chips under someone’s skin against their will (that could be removed later), but no law against wantonly implanting mimes in someone’s brain that can’t ever be removed! Does that sound normal to you?

Does someone who does that job, knowing perfectly well how manipulative and long-lasting an effect ads can have, sound like a moral individual to you?

@Eyeux

I’m not so easily affected.

I am. Like I said, I’m allergic. Like all allergies, it’s an excessive reaction to something. Advertising truly irritates the shit out of me in any shape or form.

If you were allergic to dust mites and someone blew dust at you all day long, and you were powerless to stop them, wouldn’t you want to hurt that person too? That’s how I feel about advertisers.

@Eyeux

Although I do agree with you that Marketeers are despicable creatures! (Speaking from my own experience working in Marketing. terrible decision. I never resigned so fast in my life!)

In fairness, there is a difference between marketing and advertisement. True marketing consists in researching market opportunities. It doesn’t deal with brainwashing people, but rather letting the company know what the market needs or wants.

The problem is, marketeers are often tasked to do the advertising also, which is why so many people despise them. But I’m aware of their original purpose, and I don’t automatically assume they’re the despicable kind.

If you regret your decision to go into marketing, you mustn’t be doing pure market research in your job. I feel for you, because real marketing is actually an interesting and intelligent job.

[Eyeux]

@anon3825968

Does someone who does that job, knowiny perfectly well how manipulative and long-lasting an effect ads can have, sound like a moral individual to you?

I agree with you there.

My whole point is that I hate those manipulative techniques, but I don’t see a necessary correlation between advertisement and those techniques. (Although most typical YouTube style ads fall into that category. Give you that.)

There are some sites where I keep my adblock off, and I’ve actually found genuinely interesting stuff through unintrusive ads, which I wouldn’t have found out about otherwise. (Thinking some crowdfunding projects mostly)

@anon3825968

Like I said, I’m allergic.

I can understand your point there.

@anon3825968

In fairness, there is a difference between marketing and advertisement.

Here we might be falling into a language issue.

Where I grew up, Advertisement is something created by a Marketeer.

“Marketing” is the study of both what/how are the market’s needs, and how to efficiently influence it, through actions, such as Ads, Campaigns, Partnerships, etc…

The profession you described as “Marketing” is something that falls within high level “Administration” (Market Research is taught at Administration or Business Schools, while Marketing schools teach you how to plan and run Ads and campaigns)

(Not saying you are wrong. just explaining how I use those two terms)

I had never even heard the word “Advertiser” used as a real profession until now. But English is not my mother’s tongue, so I’ll take the hit here.

@anon3825968

you mustn’t be doing pure market research in your job.

In all fairness that was my first ever job. I was sold into working with marketing because my granddad worked with that in the 70s, and he gave me a similar impression of the field than what you described.

Many years later, while working as a University Lecturer (mostly about games, coding and 3D arts) and putting new courses together, I understood that the origins of Marketing were closer than what my Grandpa told me, but somewhere in time it shifted out into dealing with Advertisement. Mostly because only very large firms were still investing enough money into marketing research (which became a “specialisation from Business Administration”, as a discipline), while all companies, big or small, were constantly investing money into advertisement.
Puzzles me that many of the lecturers we had, which taught that, came from USA.

(Not claiming to “be right”. just giving some context to how I used those words)

Although now I got curious… what is a Marketeer, and… is “Advertiser” a profession in which countries (or counties)?

[anon3825968]

Well, maybe my definition of marketing is outdated, the profession has been expanded to include mass manipulation, and it is now officially worthy of universal hate and spite.

The marketeers I worked with in several companies (long ago, admittedly) weren’t doing any of the nasty shit. They did the market research, they wrote broad technical specs for potential products, they wrote the business cases for new products and provided data for make-or-buy decisions. They also defined the corporate identity and the products’ names, associated visuals and sales documentation and litterature. The latter was as close to advertising and manipulation as they ever got.

[Eyeux]

Now you got me really curious if that which I described is something of a particular Brazilan take.

Would love to hear input from other people on that.

Also, the way it’s done over there:

@anon3825968

They also defined the corporate identity and the products’ names, associated visuals and sales documentation and litterature.

This is a good job description of a “Designer” 's role. Although a few Admin and a few Marketing schools still teach this as well, but to get that doc you hire a Designer (who also usually works at a Marketing Firm usually)

[anon3825968]

@Eyeux

that which I described is something of a particular Brazilan take.

All I know of Brazil, I know from the movie. I’m quite ready to believe marketing there is pretty nasty

[Pilgrimsmaster]

@anon3825968

All I know of Brazil

Have you heard of “Lei Cidade Limpa”?

let me make that easier for you

Cidade Limpa

[anon3825968]

Ooh what a fantastic idea! No, I didn’t know about that law. Thanks for making me learn about something new today (and it’s not even 9am )

Although I agree the street art should have been spared. I hate graffiti as much as anyone with a working set of eyeballs, but I recognize there’s a fine line between pointless degradation of public property and art. So just to avoid making a subjective judgment call, I’d have kept it all and just removed commercial signage.

[Eyeux]

@Pilgrimsmaster

Have you heard of “Lei Cidade Limpa”?

Oh yeah. That’s exactly in my hometown.
Was a very good campaign (still in effect to this day).

Although controversially it led to a much duller city, imho.

But I am one who loves a good neon jungle, like Picadilly in London, or, much better, Akihabara and Shinjuku.

Despite all the ads and noises… it feels so much more alive than the gray dullness of concrete slabs that Sao Paulo became… =/

It’s only my personal opinion, and I totally get who’s not into that kind of metropolitan cacophony.

[anon3825968]

@Eyeux

Despite all the ads and noises… it feels so much more alive than the gray dullness of concrete slabs that Sao Paulo became

What’s needed here is a city full of art - or interesting architecture, which is also art. It sounds to me like you’re complaining about your city being dull in the first place. Covering it with ads to hide its drabness is putting lipstick on a pig. Maybe the city planners could ask artists around the world to come and liven up the place - turn the city into an open canvas, in a sense.

Still, failing that, personally I’d rather see an unadorned pig.

[yeka]

@anon3825968

Maybe the city planners could ask artists around the world to come and liven up the place - turn the city into an open canvas, in a sense.

Legalize (good) graffiti

[Eyeux]

@anon3825968

or interesting architecture, which is also art.

Indeed! Love me a good architectural landscape!

@anon3825968

What’s needed here is a city full of art

Again, agreed!
Although what is art (beautiful, meaningful art) is very subjective.
I find Shinjuku landscape to have an amazing artistic architecture! I might see art in some advertisement campaigns (seldom, but I do).

@anon3825968

Maybe the city planners could ask artists around the world to come and liven up the place - turn the city into an open canvas, in a sense.

At the same time that I love that Idea, I also kinda fear it…
Because it would “bureaucratize” art…

[anon3825968]

Oh wow, the missus just had a bad episode of fridge rage.

We have one of those fucking annoying fridges that starts beeping every 3 seconds after being left open for more than 20 seconds. It really irritates the hell out of both of us. She just went for something inside the fridge, it started whining as it always does, and she suddenly shouted “OH SHUT UP FOR GOD’S SAKE!” and slammed the door so hard half the jars and bottles in the door broke.

Clean up time - not for me though

[Eriequiet]

Smart and capable man like yourself, surprised you haven’t surgically removed the buzzer

[anon3825968]

It ain’t my fridge, we’re renting. Otherwise it would have had the hack already.

[Eriequiet]

Hacks can be reversed, and or non invasive

Even if it’s just taping over the speaker

[Backpackingvet]

@anon3825968

Farthest Distance Walked Barefoot on LEGO Bricks (New Guinness World Records Title 2020) | LA BEAST

Oh boy. This guy is nuts. I cannot imagine attempting this. Do you think that as a daily barefooted, you would be better off?